Product marketing director

A leading medical company is recruiting a Product marketing directorLocation: center and Northern area • Focus both on Marketing and Product development aspects and own the full life cycle• Establish the vision and strategic plan for the assigned product segment• Coordinating activities in a multi-functional organization; including marketing, sales, operations, engineering, and services teams, while ensuring compliance with quality systems and regulatory requirements• Ensure customer focus by communicating and building rapport with customers (“average” and KOL’s) as required and ensuring the “voice of the customer” is reflected in all work processes• Define and lead appropriate market segmentation and positioning strategies and related marketing plan for the assigned product segment in each one of the geographical regions we operate in• Drive the product portfolio to meet the needs of the market - responsible for strategy and execution of the product roadmaps and New Product Introductions (NPI)• Develop Value Proposition for Established as well as Emerging geographies for the assigned product segment• Works closely with commercial and regional marketing team to develop go-to-market programs• Develop, execute, and motivate others on strategies, tactics, measurements, and operating mechanisms to deliver business results• Support Regional Sales and establish product pricing and positioning strategies• Understand and utilize salesforce.com to identify market trends

Requirements:• Degree in Engineering / Marketing / Business Administration• MBA from a leading institution - advantage• 3 years of hands-on experience in product marketing and product development in the field of medical devices and/or biotech – a must• Marketing expertise• Healthcare product/industry/technical acumen - a must• Proven ability to work globally; willingness to travel at least 30% of the time• Excellent command of MS Office (Word; Excel; PowerPoint; Outlook)• Native English speaker - preferred• Superb presentations skills (in English)• Proven ability to influence and negotiate internally and externally